"THE AIM WAS TO DEVELOP A LABEL TO MAKES THE BOTTLE STAND OUT THE COMBINATION OF THE HIGH GLOSS BLACK LABLE ON THE BOTTLE TOGETHER WITH THE SHINY GOLD PRINTED FOIL CREATES AN EYE POPPING CONTRAST. THE ANAL RESULT WAS AN APPEALING YET SERIOUS BOTTLE WITH VERY ECCENTRIC LABLE DESIGN AND SHINING FONT TITLE IN GOLD":